Why OEM-CPO?
Your best customers are waiting for you — and they are buying from the secondary market today. Without a CPO program, they have no alternatives to support established network infrastructure and capacity needs. Meanwhile, you are not seeing any revenue or benefits from these sales, but are still taking all of the brand risk associated with unauthorized 3rd parties modifying, repairing and selling your product. A partnership with PureWrx provides a better option.
Your customers want OEM-CPO, just ask them!
Customer needs — look familiar?
- Require 100% OEM certified products
- Decoupling new technology migration cycle
- Need capacity and/or wish to self-spare
- Unwilling to take secondary market product risk
- Value OEM warranty and support
- Care about legal compliance
- Cannot afford an unexpected failure
- Sustainability or ‘Circular Economy’ guidelines
- Need a cost-effective short-term option
- Test labs and non-production products
Benefits for OEM Partners
- Incremental profitable revenue
- Higher customer satisfaction and loyalty
- Brand and reputation control
- 100% outsourced
- A partner with 20 years of OEM-CPO experience
- Dedicated sales and program management
- Clear, pre-defined rules and coordination with customers and sales teams
- Supports sustainability, corporate responsibility, and circular economy initiatives
- Complete transparency and reporting
Benefits for OEM Partners
- Incremental profitable revenue
- Higher customer satisfaction and loyalty
- Brand and reputation control
- 100% outsourced
- A partner with 20 years of OEM-CPO experience
- Dedicated sales and program management
- Clear, pre-defined rules and coordination with customers and sales teams
- Supports sustainability, corporate responsibility, and circular economy initiatives
- Complete transparency and reporting
The PureWRX OEM-CPO Platform
We manage the process from end-to-end.
The PureWRX
OEM-CPO Platform
We manage the process
from end-to-end.
Why Major OEMs Trust PureWrx
- We have Master Service Agreements in place with some of your largest customers
- We invented the OEM-CPO Platform to help both sides of the market interact: OEMs and Users
- Trusted advisor to both OEM and end user equipment customers
- 20+ years of building CPO programs for multi-billion dollar OEMs
- Forward and reverse logistics in over 131 countries
- End-to-end refurbishment process management with global CMs and ODMs
- Expert compliance and regulatory resources
Our Track Record Speaks for Itself …
INDUSTRY AFFILIATIONS & RECOGNITION
Our unique selling model at Dell enabled us to tap into the massive secondary market easier than most companies with more complex sales models. For those companies, the PureWrx model is a no-brainer for CFO’s and business unit operators to adopt. It’s truly ‘found money’ with extremely high margins and little business modification requirements.
The PureWrx Team demonstrated a new and material market opportunity for our company. Their knowledge of the secondary market was an eye-opener for all of us and they helped us serve a clearly underserved market. Kudos!
Juniper Certified Pre-Owned lets our customers take advantage of proven Juniper technology for less than the cost of new equipment—our commitment to value sets us apart in the secondary market.
Juniper Networks
Manufacturer Spotlight
- PureWrx offers the ONLY pre-owned hardware that is Certified and Supported by Juniper Networks
- Improve your network using less expensive hardware officially certified by Juniper Networks
- All hardware purchased through this program carries the exact same Juniper warranty as the corresponding new product(s) and is eligible for Juniper Care support and services | Learn More